Category Mobile Coupon Solutions

Mobile Marketing With Relevance
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Insights On Mobile Marketing For Small-Large Companies & Brands. This is Thumbvista's Blog for all things Mobile Marketing including Strategies, Services, Technologies and more. Thumbvista is based in Charlotte, North Carolina & serves all of North America.

Targeted Mobile Advertising | Demographic Targeting

Are You Reaching Your Targeted Demographic? Engaging consumers with targeted mobile advertising isn’t an exact science. Will a coupon prompt a viewer to take action? Or is targeted content more compelling? And who is your target audience? Generation X? Baby Boomers? Marketers are still trying to figure it all out! According to Nielsen’s second-quarter 2016

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Interest Based Advertising or Personalized Advertising

Targeted Advertising Based On Personal Interest In marketing data is key, always has been. Since the launch of products of any kind marketers have had to ask “who is the target audience for this product?”. If you know the customer you can craft a more effective or “personalized” message based on multiple factors such as

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Shoppers Love Mobile Coupons! Mobile Coupons For Retail Use.

Picture this…you forget your smartphone at home. Unimaginable for most, yet over 10 years ago there weren’t any smartphones. Today, we rely on smartphones more than we do any other device. Don’t wear a watch? That’s okay, just check the time on your smartphone. Need to take a picture and don’t have your camera? The

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Consumer Loyalty Marketing Has To Be A Mobile Strategy

Loyalty Marketing Programs: Put Down the Punch Cards & Go Mobile Consider this scenario: It’s the weekend and you’re due for a haircut. You suddenly remember that your punch card just hit 10 visits last time so you get a free haircut today. Not a bad start to the weekend. You stop by the local

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Geofence Triggered Mobile Coupons – Case Study MetroPCS

Reaching the right person at the right place and time has been our goal from day 1. Now we are providing geofence triggered mobile coupons so that we not only can provide a relevant brand message linking to a deal, but also the deal itself with some really cool mobile features. Having a relevant message

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Geofencing for Mobile Marketing: What it is and what it isn’t

As with any new medium, there are always a lot of questions – and unfortunately, assumptions. Here’s  a quick list to help you determine if geofencing is the right strategy for you. Geofencing: What it is and what it isn’t. Geofencing is… A way to target potential customers by their physical location at any given

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Mobile Users Expect Location Based Advertising & Services

The retail shopping experience has been changing for some time now. What has gone from nice bonus of having some personalize information based on location or other personal details given to a retailer is now expected and can be a source of frustration if not easily accessible. For example; conducting a search and not find

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Mobile Coupons -2016 The Year Of The Mobile “Deal” Using Data

As stated on MarketingLand.com -2015’s Black Friday weekend laid the debate to rest, with mobile transactions accounting for nearly one-third (32.1 percent) of all online purchases. Consumers are shopping on there mobile devices and feel more comfortable completing the transaction. This also means that with more confidence in security of mobile payment solutions and m-commerce

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